Posted on February 14, 2018 at 2:40 pm.

Growing a business means sustainably and predictably bringing in new clients. In order to do this, best practice says that you need a balanced strategy that includes a multi channel plan.

Lots of people are executing an inbound strategy – which is a fantastic approach. Partnerships and referrals are also a proven way to win new business.

But lets not forget about outbound – often looked down upon for being bothersome or spammy, a quality, value lead outbound strategy can be rocket fuel for your growth.

Better yet, tie it in with direct mail and you could have a delicious recipe for success – check out our new video below for some tips on how to do this: