Creative window display for leading opticians
How we helped
- Strategic, eye-catching design
- A captivating design enhanced the impact of the window display, efficiently capturing interest and driving engagement.
- Branch Consistency
- Coordinated multi-branch execution guaranteed consistent, premium-quality print materials were flawlessly delivered across every location.
- Totally Satisfied Customers
- Rest assured, your print projects will not only meet but often exceed your expectations with reliable, high-quality results, just like those delivered for Leighton's.
Find out how we can help your business today
Call 0115 951 2468 to discuss your requirements or contact us via the button below.
Challenge
Leighton’s Opticians revels in crafting imaginative window displays, and we’re always thrilled to transform their creative concepts into reality.
As a family-run business, Leighton’s views their storefronts as expansive canvases, perfect for highlighting their distinctive brand personality. Their in-house marketing team provides us with comprehensive creative briefs, which we wholeheartedly embrace to bring their vision to life.
Solution
Upon receiving the creative brief, our team offered guidance on various substrates, including paper, gloss, water gloss, and ultimately selecting PVC as the preferred material. When plinths ordered from another supplier didn’t arrive, the marketing team sought our assistance. We promptly produced and delivered the plinths, resolving the issue efficiently.
Our team managed the printing of all items bar the mannequins, collated packs for each site, and handled fulfilment and distribution across all stores. We supplied all hanging kits and fixtures, with Leighton’s merchandising team handling installation, maintaining consistency with past campaigns.
Services & Products Used
Print Consultancy
Banners, Signs, & Displays
Print Management Services
Results
The vivid purple-pink hues of the backdrop and plinth, combined with the faceless mannequin heads, effectively showcased the featured glasses. As pedestrians strolled by, the display’s understated yet vibrant visuals and the succinct, catchy slogan, ‘Life in Colour’, caught their eye. This captivating presentation led to a highly successful window merchandising campaign for Leighton’s Opticians.
Let’s work together to boost your brand wherever you need it.
Email team@birchprint.co.uk or call 0115 951 2468 to chat to our team.
–––––––––––––– If you can see it and touch it, we can brand it for you ––––––––––––––
Testimonials
Birch print is more then a printers. They get to know your business, your customers and make sure your visual messaging is being delivered, From the swing ticket on my garment to the design of the box my customer receives. My brand values were transparent on every touch point. Thank you Birch Print for caring, Alicia x
Alicia Kite – CEO / Founder
Birch produce and hold stock of various marketing collateral for our depots to call off, this ranges from pull-up banners and foamex header signs to bone china teapots and engraved cutlery. Birch have proven themselves time and again to be highly competitive on costs and having such a trusted supply partner for such a wide range of services saves so much time, administration and worry over sourcing new suppliers.
Andy Webb -Marketing Communications Manager
Pitman Training Group has worked with Birch for close on 10 years and they have always delivered high quality materials across a whole range of products, from posters to pull up banners and much more. They have partnered with Pitman Training to ensure we have consistent branding across our marketing material and have integrated their Marketing Resource Centre (MRC) into our Pitman hosted “Marketing Hub”. Birch have always operated in a very professional manner and respond to requests quickly and efficiently.
Paul Lewis – Managing Director
Thank you to the team at Birch for all of their help with my latest order of promotional items for our charity event. Flawless service and fast delivery.
Brian – Managing Director
I approached Birch Print to get some printing done having used them in the past. What immediately impressed me was the interest in and enthusiasm for my new fledgling product. There was an immediate input of ideas, innovation in design and a genuine interest in both my market and business.
Birch Print not only PRINT for you but they also PARTNER you in the journey and truly add value to your design, marketing and ultimately your product.
Colin Hutchison – Founder and MD
Working with the Birch team was a pleasure. When building a new store we needed a business partner who took away the headaches, and created solutions not problems. Birch managed to hit deadlines and produce high quality POS enabling us to get open on time and with a great looking store.
Steve Fleming – MD Acuitis UK
