Blog

In our recent Slideshare, we revealed the evidence to show that not only is print still very much alive but it is also of great value to your business. If you missed it you can read it here.

Now you know the gap in your business that Print Marketing can fill, and what the...

Read our short Slideshare below and reacquaint yourself with the benefits of Print Marketing. Get fresh intel on how print can work in conjunction with your digital marketing; transforming your marketing methods and their success.

Significant Benefits • An experience is...

In our recent blog post we revealed the evidence to show that not only is print still very much alive but it is also of great value to your business. If you missed it you can read it here, or check out this great post by Print Week.

Now you know the gap in your ...

Often, we see improved intelligence in modern technology and previous methods fade out. This is argued regularly in the world of print vs. digital methods of marketing. Digital Marketing has become further practiced in conjunction with ever-growing social media platforms and...

Before we dive straight in, what brands spring to mind when you think of ‘strong brands’? We bet you can recall their logo, colours and theme styles, right? We’re going to explain why Brand Guidelines are a key ingredient to developing this recognition and a strong bra...

Hashtags consist of a # sign followed by a keyword/phrase. They are used on social media platforms to collate all posts containing that hashtag, making posts searchable and accounts discoverable. The content is presented in views usually based on the level of engagement/popu...

When liaising with your printing company you will frequently hear print related terminology such as bleed, crop marks, CMYK and colour mode, to name a few. If you're not well acquainted with the definition of these terms or use design software on a regular basis, artwork fil...

It’s without any doubt that social media is a key modern business tool. There is an array of different social media platforms that can be utilised by businesses to: increase brand awareness, target a specific audience, learn more about your audience, gain an online presenc...

Consistency in colour for most strong brands is critical. Visual memory is usually what you will recall well, so a brand’s colours are often what you will identify a brand with. Therefore, brand owners don’t want variations in their brand colours, they want consistency a...

We spilled the secrets to a successful exhibition in one of our latest posts and now we want to dive deeper into pre and post exhibition engagement!

Pre-Exhibition
To have a successful exhibition you need attendees, and to get attendees in the first place, you ...