Packaging labels & instructions for popular eyewear brand
How we helped
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For over two decades, the Mondottica Group has specialised in creating expertly branded eyewear in collaboration with their partners. Reebok, with new sunglasses ready for launch, required swing tags and product instructions printed and attached before hitting the shelves. As longstanding clients, Mondottica trusted us to swiftly fulfil their printing needs within the tight timeframe to meet Reebok’s deadline.
Solution
The Reebok team required 14 versions of both the swing tags and glasses instructions, catering to different languages, with approximately 2000 copies of each.
Our design team first focused on accurately arranging the compact glasses instruction sheet, ensuring it was print-ready. This involved meticulous content adjustment to fit the limited space. Once finalised, the instructions were printed on flat sheets before being sent to be clinically folded (miniature folding) to ensure a precise finish.
The swing tags, needing a sharp diagonal corner, were die-cut accordingly. This project was executed rapidly, with Birch handling half of the fulfilment, including attaching strings to the swing tags, while the Mondottica team completed the task. With thousands to fulfill, it was a collective effort from the larger Mondottica team.
Isn’t it amazing how something that looks so simple can be so detailed? That’s the beauty of print, with its unique challenges that we love tackling. We’re always here to support our clients every step of the way. The Mondottica team were delighted with the results and thrilled that everything was delivered perfectly and right on time for Reebok.
Let’s work together to boost your brand wherever you need it.
Birch print is more then a printers. They get to know your business, your customers and make sure your visual messaging is being delivered, From the swing ticket on my garment to the design of the box my customer receives. My brand values were transparent on every touch point. Thank you Birch Print for caring, Alicia x
Alicia Kite – CEO / Founder
Birch produce and hold stock of various marketing collateral for our depots to call off, this ranges from pull-up banners and foamex header signs to bone china teapots and engraved cutlery. Birch have proven themselves time and again to be highly competitive on costs and having such a trusted supply partner for such a wide range of services saves so much time, administration and worry over sourcing new suppliers.
Andy Webb -Marketing Communications Manager
Pitman Training Group has worked with Birch for close on 10 years and they have always delivered high quality materials across a whole range of products, from posters to pull up banners and much more. They have partnered with Pitman Training to ensure we have consistent branding across our marketing material and have integrated their Marketing Resource Centre (MRC) into our Pitman hosted “Marketing Hub”. Birch have always operated in a very professional manner and respond to requests quickly and efficiently.
Paul Lewis – Managing Director
Thank you to the team at Birch for all of their help with my latest order of promotional items for our charity event. Flawless service and fast delivery.
Brian – Managing Director
I approached Birch Print to get some printing done having used them in the past. What immediately impressed me was the interest in and enthusiasm for my new fledgling product. There was an immediate input of ideas, innovation in design and a genuine interest in both my market and business.
Birch Print not only PRINT for you but they also PARTNER you in the journey and truly add value to your design, marketing and ultimately your product.
Colin Hutchison – Founder and MD
Working with the Birch team was a pleasure. When building a new store we needed a business partner who took away the headaches, and created solutions not problems. Birch managed to hit deadlines and produce high quality POS enabling us to get open on time and with a great looking store.