- What is product packaging?
Product packaging is everything that covers, protects, and organises a product. It comprises instructions and other printed materials as well as the tissue wrapping, holders, and boxes.
When we talk about designing your packaging, we’re focusing on printed elements rather than plastic wrap and similar elements that are often purely protective.
- What are the best packaging types?
That depends on your product: what it is, how many accessories it comes with, and whether it’s part of a luxury brand.
Retail luxury products will often have packaging that is unusual or tactile in nature, like branded tissue paper, boxes with a matte finish, or drawstring bags.
The best packaging needs to properly contain and protect your product while making a lasting impression.
- What product packaging options can I choose from?
All kinds. We’ve created a wide range of packaging types for customers, including boxes, clothing tags, stickers, in-store point of sale (POS) materials, and much more.
Whatever your product, there’s a range of options to consider for your packaging. If you’re unsure what your product might need and what can take your customers’ unboxing experience further, contact us and let us help you out.
- What product packaging does Birch Print offer?
We’ve created a range of custom packaging for UK brands and we’re happy to discuss any ideas you might have. Branded packaging from boxes to bottles is possible and we can accommodate many different types of product packaging.
To find out if we can specifically supply what you’re looking for, contact us and we can tell you more.
- Which industries does Birch Print serve?
- I need my packaging to be eco-friendly; what options do I have?
- Sustainably source corrugated boxes
- LDPE mailing bags
- Sugarcane-derived polymer mailing bags
- Potato starch-derived packaging
It is a common misconception, but a vast variety of materials are in fact recyclable at source however not all materials are ‘kerbside’ recyclable. This is usually dependent on your local authority waste collection service. Although Cardboard and LDPE tend to be the most usual form of packaging and as such are most likely accepted by your waste provider, it is still best to check beforehand.
- How can I make the customer journey as easy as possible?
- How can I cut timings for my fulfilment partner?
- What is the minimum order quantity?
- Are there additional costs?
- If your packaging is a new size or bespoke, you may require additional tooling such as a cutting forme and/or a print Stereo. Alternative production methods are available which do not require tooling but tend to be suited to low-volume runs.
- Delivery is often extra and is dependent on weight/quantity/destination etc.
- What is a stereo?
This is essentially the printing plate required for the print process. Dependent on the artwork, no print can be made without it, and it is specific to each job. Although there is the initial outlay, they can however be used multiple times until the artwork requires changing. Alternative production methods are available which do not require tooling but tend to be suited to low-volume runs.
- Why do I need a cutting forme?
- Do you have any existing cutting formes I can use?
- Do you have any existing artwork templates I can use?
- How will I know what my packaging will look like?
- What are the lead times?
- Can I have full colour coverage?
Product Packaging
Transform your customer experience with product packaging that delights.